About Me

I'M KRISTIN

Founder of ARAY and The ShineHaus

I started ARAY in 2018 as a late-night side hustle, designing brand identities on my couch after long days at a "real job," because it was the work that lit me up most, even when I did it for free. Since then, I've photographed, designed for, and coached hundreds of luxury service providers — realtors, stylists, designers, and entrepreneurs building businesses as ambitious as they are.

Along the way, I kept seeing the same gap: talented women delivering luxe experiences for their clients while quietly figuring out their own brand alone, without the support or community to match how fast they were growing. The ShineHaus is what I wish I'd had in those early years.

I named this business after my grandfather Ray, who was always a ray of light for everyone around him — and The ShineHaus carries that same mission forward, helping you shine as brightly in your business as you already do for your clients.